Podcast
The Double Your Freelancing podcast brings you fluff-free deep dives & actionable strategies to grow your freelancing business or agency.
We interview seasoned experts alongside freelancers "in the trenches" to find out what's working now.
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Latest Episodes:
Episode 147: “I can’t get past €10k/month Freelancing…” — Solving $100k→$200k/yr Bottlenecks, With Delia Monk
In this episode, Zach talks with copywriter Delia Monk about some of the “bottlenecks” she’s been running into as she tries to scale from a low-six-figure soloist to a small…
Episode 146: How To Use “Runway Reduction Anchoring” To Charge More
In this episode, Zach talks about a sneaky positioning technique freelancers can use to instantly charge more. 👉 Learn how to raise your rates and work with better clients in…
Episode 145: Mastering Your Freelance Offers: A Guide to Creating High-Impact Freelance Services
In this episode, Zach dives into the key elements of crafting irresistible freelance service offerings that drive high-value outcomes. Discover how to structure your service offerings to emphasize measurable ROI,…
Episode 144: How To Get to $200K/Yr With Automated, Value-First Outreach at Scale
In this episode, I share the strategy of Automated, Value-First Outreach at Scale and how it can help freelancers reach $200K/year. Discover how you can balance the scalability of automated…
Episode 143: SEO & AI Content Creation for Freelancers, with Tim Davidson
In this episode, Zach talks to Tim Davidson from https://cleancommit.io about effective AI content creation for freelancers. Tim shares his innovative approach to using AI for content that stands out,…
Episode 142: Transforming Client Selection and Crafting an Effective Offer Ladder
In this episode, I explore a critical mistake many freelancers make — targeting newbie business owners, and how to build a profitable freelance offer ladder. You’ll learn why focusing on…
Episode 141: 2 Big Marketing Mistakes Freelancers Make – Expecting Free Clients & Not Knowing Your Numbers
In this episode, I discuss two major marketing mistakes freelancers often make — expecting clients to be free and not knowing your numbers. You’ll learn how these misconceptions can drastically…
Episode 140: The Delegation Mistakes Freelancers & Agency Owners Make
In this episode, I talk about the big mistakes freelancers and agency owners make when they delegate work to team members — and how to fix them. You’ll also learn the things…
Episode 139: Freelancer vs Agency: Understanding Differences & Choosing What’s Right for You
In this episode, I explain the differences between being a freelancer or an agency owner and why it’s important to choose one of these business models. Both options have their…
Episode 138: 3 Components of a Successful Freelance Business and Common Bottlenecks Within Them
Today, I’m sharing the 3 “pillars” of a successful freelancing business and the common areas where I see bottlenecks in each pillar. If you’re feeling stuck in your freelancing business,…
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Episode 147: “I can't get past €10k/month Freelancing…” — Solving $100k→$200k/yr Bottlenecks, With Delia Monk
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Episode 146: How To Use “Runway Reduction Anchoring” To Charge More
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Episode 145: Mastering Your Freelance Offers: A Guide to Creating High-Impact Freelance Services
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Episode 144: How To Get to $200K/Yr With Automated, Value-First Outreach at Scale
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Episode 143: SEO & AI Content Creation for Freelancers, with Tim Davidson
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Episode 142: Transforming Client Selection and Crafting an Effective Offer Ladder
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Episode 141: 2 Big Marketing Mistakes Freelancers Make - Expecting Free Clients & Not Knowing Your Numbers
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Episode 140: The Delegation Mistakes Freelancers & Agency Owners Make
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Episode 139: Freelancer vs Agency: Understanding Differences & Choosing What's Right for You
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Episode 138: 3 Components of a Successful Freelance Business and Common Bottlenecks Within Them
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Episode 137: How to Grow Your Dream Business & Do Things You Never Thought Possible, with Taylor Jacobson
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[Coaching: Maia #24] Maia’s Final Episode + Reflecting on the Journey to 6 Figures
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[Coaching: Maia #23] Vacation Planning Win and New Client Acquisition Model + Reflecting on Business Growth
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[Coaching: Maia #22] Building a Social Media Community, Coaching Program Improvements + KPIs and Checklists for Engagement
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[Coaching: Maia #21] Maia’s Team Development Success and Creating Business Plans for the Future
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[Coaching: Maia #20] Funnel for a High-Ticket Offer, Nurturing Community Members + the Balance Between Free vs Paid Content
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[Coaching: Brad #19] Job Offer Accepted, Shifting Beliefs + Aligning Career With Long-Term Goals
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[Coaching: Maia #19] $11,000 Month! Success With Referrals + Refining Service Offering
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[Coaching: Brad #18] Full-Time Job Offer! Plus Negotiating Side Projects With an Employer
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[Coaching: Maia #18] Updated Offers and Pricing, Team Empowerment + Streamlining Project Management
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[Coaching: Brad #17] Setting Boundaries with Clients and Time Management + Open Communication
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[Coaching: Maia #17] Boosting Profitability and Tracking Finances + Membership Model Planning
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[Coaching: Brad #16] Successful New Client Meeting, Setting Clear Expectations + Dealing With Overwhelm
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[Coaching: Maia #16] Managing Finances and Fears, Brand Outreach Strategy + Preparing To Scale
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[Coaching: Brad #15] Reliant on One Client, Progress Made So Far + Getting Quick Wins for Clients
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[Coaching: Maia #15] Hiring a Social Media Manager and Instagram Success + Documenting the Journey
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[Coaching: Brad #14] Navigating Burnout and Embracing Setbacks + the Value of a Community
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[Coaching: Maia #14] Building a Paid Community and Pricing Strategy + Dual-Purpose Content
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[Coaching: Brad #13] Overcoming Burnout, Affiliate Management Growth + Establishing Authority
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[Coaching: Maia #13] Converting Instagram Followers to Clients and Email Marketing Strategy + Onboarding Automation
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[Coaching: Brad #12] Affiliate Management Success, Checklist for Client Outcomes + Launching Beta Tests
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[Coaching: Maia #12] Rate Increased to $3K! Live Workshop Success + Revenue From Creating Content
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[Coaching: Brad #11] Demonstrating Skills Publicly, Short-Form Content Service + Using Social Media To Find Clients
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[Coaching: Maia #11] Effective Hourly Rate, Lead Gen Focus + Starting a Podcast and the Importance of Time Tracking
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[Coaching: Brad #10] First $2.5K Month! Nurturing Current Client Relationships + Testing a New Offer
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[Coaching: Maia #10] Growing the Agency and Managing Multiple Projects + Packaging Services To Raise Rates
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[Coaching: Brad #9] Best Week Yet on Upwork! New Outreach Strategy + Confronting Reality From Time Tracking
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[Coaching: Maia #9] Raised Rates to $2.6K! Fully Booked Out With New Clients + How To Handle Discount Requests
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[Coaching: Brad #8] Making Client Outreach Fun, Comprehensive Client Services + Valuable Insights From Time-Tracking
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[Coaching: Maia #8] Upselling Clients, Performance-Based Coaching + the Power of Documenting Real-Time Progress
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[Coaching: Brad #7] New Client in a Different Niche! 🎉 Trying a Cold Outreach Strategy + Upskilling with Video Editing
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[Coaching: Maia #7] Bundling Services and Having the Self-Belief To Charge More + Managing Multiple Projects
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[Coaching: Brad #6] Networking With Podcasts, Creating a YouTube Strategy + Using “Blueprint Style” Freelancer Podcast Interviews
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[Coaching: Maia #6] Success From Organic Marketing, Raising Effective Hourly Rate + Launching New Services
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[Coaching: Brad #5] — First Freelancer Podcast Episode Completed!!! 🎉 + Perfecting Upwork Approach & Boosting Income
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[Coaching: Maia #5] — Booked Out a Month in Advance!!! 🎉 + Case Study Interview Updates + How to Delegate Tasks to Staff
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[Coaching: Brad #4] — Building Authority and Lead Generation with YouTube Marketing + Performance-based agreements
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[Coaching: Maia #4] — New Clients From Instagram, Writing Newsletters + Where To Find Ideal Clients Online
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[Coaching: Brad #3] — Repurpose Existing Content to Attract High-Paying Clients + Brand Name Change
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[Coaching: Maia #3] — Hiring a Junior Designer, Using Case Studies To Attract Clients + Focus on One Service Offering
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[Coaching: Brad #2] — Niching Down and Using Case Studies + Getting Off Upwork To Find Clients
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[Coaching: Maia #2] — Prioritization, Concerns of Raising Rates + Focusing on Marketing and Tracking Time
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[Coaching: Brad #1] 6 Months to 6 Figures Series Kickoff — Can Zach Get This Newbie Freelancer (Brad) to a $100,000/yr Income in 6 Months?
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[Coaching: Maia #1] 6 Months to 6 Figures Series Kickoff — Can Zach Get This Designer (Maia) to a $100,000/yr Income in 6 Months?
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Episode 93: Josh Starr’s 7-Figure Cold Outreach Strategy for Freelancers & Agencies
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Episode 92: How Freelancers & Agency Owners Can Make the Most of AI, with Bo-Peter Laanen
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Episode 91: Going From Employee → 6-Figure Freelancer → Productized Service Provider → Selling Digital Products — In the TINY Dutch Market! With Kim Swagemakers
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Episode 90: Lessons Learned Going From Solo Freelancing → Scaling an Agency → Selling It → Founding a SaaS Startup, with Jesse Hanley
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Episode 89: Networking Strategies + Scaling a Small, Lean Agency, with Joana Galvão
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Episode 88: How Delia Monk earned $100,000 in *Her First Year Freelancing* (!!) From Cold Agency Outreach
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Episode 87: How Prerna & Mayank Malik Do $600k/yr – and Have a $1k/hr EHR – with No Full-Time Employees!
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Episode 86: How Nicolas Cole Scaled a 7-Figure Ghostwriting Agency on Cold Outreach
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Episode 85: Scaling a Bespoke Agency & Transitioning Into Products, With Brennan Dunn
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S03 Episode 5: Building Trust Through Roadmapping with Lionel Martin
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S03 Episode 4: Onboarding and Roadmapping Tailored Around Video with Ian Servin
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S03 Episode 3: How Meteoric Growth Impacts Sales with Drew Sanocki and Michael Epstein
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S03 Episode 2: Why Roadmapping is a Priority with Matty McLain
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S03 Episode 1: Roadmapping Strategies with Gabi Logan
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S02 Episode 6: Drip Automation Software with Dustin Robertson
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S02 Episode 5: Automating for Sustainable Revenue with Jason Resnick
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S02 Episode 4: Reaching Your Comfort Zone Through Automation with Joel Hooks
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S02 Episode 3: How to Value Your Funnel with Greg Hickman
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S02 Episode 2: Leveling Up Your Automation Skills with Jennifer Nelson
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S02 Episode 1: Automating Your Sales Funnel with Franz Sauerstein
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S01 Episode 6: Lead Generation Wrap Up
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S01 Episode 5: How to Master SEO With Simple Changes with Matt Olpinski
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S01 Episode 4: Why You Need Paid Ads in Your Mix with Kev Kaye
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S01 Episode 3: How to Optimize for Opt-Ins and Conversions with Josh Doody
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S01 Episode 2: Lead Generation via Content Marketing with Benji Hyam
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S01 Episode 1: Lead Generation via Podcasts with Matt Inglot
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Double Your Freelancing Podcast, Episode 64: Kelsey Kreiling on Client Happiness
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Double Your Freelancing Podcast, Episode 63: Joanna Wiebe on The Rule of One
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Double Your Freelancing Podcast, Episode 62: Meryl Johnston on Growing a Six-Figure Productized Service
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Double Your Freelancing Podcast, Episode 61: Barry O'Kane on How He Chose a Niche and Went Location Independent
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Double Your Freelancing Podcast, Episode 60: Todd Tresidder on Financial Independence
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Double Your Freelancing Podcast, Episode 59: Michael Port on Offline Marketing Strategies
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Double Your Freelancing Podcast, Episode 58: Jonathan Raymond on Leadership
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Double Your Freelancing Podcast, Episode 57: Ryan Waggoner on Feast and Famine
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Double Your Freelancing Podcast, Episode 56: Diana Huff on Variable Cash Flow
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Double Your Freelancing Podcast, Episode 55: Introducing the Double Your Freelancing Academy
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The Business of Freelancing, Episode 54: Reuven Lerner on Selling Training To Your Clients
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The Business of Freelancing, Episode 53: Budi Voogt on Finding Points of Leverage
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The Business of Freelancing, Episode 52: Eric White on Jobs To Be Done
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The Business of Freelancing, Episode 51: Bryce Bladon on Avoiding "Clients From Hell"
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The Business of Freelancing, Episode 50: Jane Portman on Designing Highly-Effective Sales Websites
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The Business of Freelancing, Episode 49: Alex Mathers on Kickstarting Your Audience
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The Business of Freelancing, Episode 48: Karl Sakas on Maximizing Your Revenue
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The Business of Freelancing, Episode 47: Jesse Strauss on the Legalities of Freelancing
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The Business of Freelancing, Episode 46: Keith Perhac and Building a Global Business
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The Business of Freelancing, Episode 45: Mandi Ellefson on Scaling Businesses
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The Business of Freelancing, Episode 44: Bart Mroz on What He's Learned Growing His Business from 2 to 20 Employees
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The Business of Freelancing, Episode 43: Liston Witherill on Reading Your Clients' Minds
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The Business of Freelancing, Episode 42: Naveen Dittakavi On Applying All The Info You Consume
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The Business of Freelancing, Episode 41: Jeffrey Shaw on Creating an Iconic Brand
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The Business of Freelancing, Episode 40: Julia Kelly On How She Charges $300 an Hour To Draw Cartoons
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The Business of Freelancing, Episode 39: Sean D'Souza on Why Clients Buy (Part 2)
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The Business of Freelancing, Episode 38: Sean D'Souza On Why Clients Buy (Part 1)
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The Business of Freelancing, Episode 37: DYFConf Roundtable
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The Business of Freelancing, Episode 36: Paul Jarvis on Finding a Match between Products and Audience
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The Business of Freelancing, Episode 35: Paul Kortman on Location Independence as a Business Owner with a Family
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The Business of Freelancing, Episode 34: Nick Disabato on Using Productized Consulting to Scale Your Agency
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The Business of Freelancing, Episode 33: Kai Davis on How to Build an Audience as a Freelancer, and Why You Should Start Today
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The Business of Freelancing, Episode 32: Dave Nevogt of Hubstaff on Effective Virtual Team Communication
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The Business of Freelancing, Episode 31: Mojca Mars on Getting Clients through Social Media
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The Business of Freelancing, Episode 30: Trajan King on Building Processes and Procedures to Scale Your Business
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The Business of Freelancing, Episode 29: Marcus Blankenship on Managing Subcontractors
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The Business of Freelancing, Episode 28: How Matt Olpinski 15x His Project Income and Quit His Job
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The Business of Freelancing, Episode 27: Jeff Steinmann on How to Quit Working
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The Business of Freelancing, Episode 26: John Sonmez on Marketing Yourself as a Developer
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The Business of Freelancing, Episode 25: Jonathan Stark on Risk Mitigation through Fixed Bid Pricing
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The Business of Freelancing, Episode 24: Ed Gandia on Positioning Yourself as a High End Freelancer Writer
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The Business of Freelancing, Episode 23: Kurt Elster on How He 8x'd his Revenue by Niching
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The Business of Freelancing, Episode 22: Philip Morgan on Positioning
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The Business of Freelancing, Episode 21: Brian Casel on Productized Services
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The Business of Freelancing, Episode 20: Scott Yewell On His First $100k+ Project
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The Business of Freelancing, Episode 19: Kurt Elster On The RIGHT Way To Followup With Prospects, Leads, and Clients
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The Business of Freelancing, Episode 18: How Mike Taber Funds His Software Company Via Consulting
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The Business of Freelancing, Episode 17: Steli Efti On Getting Referrals
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The Business of Freelancing, Episode 16: Growing (And Shrinking) An Agency With Matt Inglot
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The Business of Freelancing, Episode 15: Battling Burnout with Dennis Field
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The Business of Freelancing, Episode 14: Working From The Middle Of Nowhere, Part 2
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The Business of Freelancing, Episode 13.5: Freelancing Minute, Add Context To Your Proposals
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The Business of Freelancing, Episode 13: Establishing A Work-Life Balance With Sherry Walling
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The Business of Freelancing, Episode 12: Transitioning From Consulting To Products With Rob Walling
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The Business of Freelancing, Episode 11: Working From The Middle Of Nowhere
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The Business of Freelancing, Episode 10: What Sets You Apart?
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The Business of Freelancing, Episode 9: 4 Ways To Productize Your Consulting Business
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The Business of Freelancing, Episode 8: Dealing With Clients Who Want Upfront Quotes
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The Business of Freelancing, Episode 7: How Obie Fernandez Used A Book To Grow An Agency
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The Business of Freelancing, Episode 6: Establishing A Sales Pipeline
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The Business of Freelancing, Episode 5: Content Marketing For Freelancers
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The Business of Freelancing, Episode 4: Selling Through Teaching With Nathan Barry
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The Business of Freelancing, Episode 3: Understanding Pricing
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The Business of Freelancing, Episode 2: Making An ROI On Your Marketing
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The Business of Freelancing, Episode 1: Welcome!