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Pricing your services

How you price and pitch yourself affects the quality of your clients and your income. Learn how to charge more and close more projects.

Pricing is both an art and a science.

Most freelancers look around and see what others are charging. Or they use one of those “rate calculators” (we really don’t recommend those).

The big problem is most freelancers look at themselves and the market rather than the value they bring to their clients. We’ll show you how to charge for the value you bring to your client’s businesses, which will not only make you more money, but also get you better clients, more creative freedom, and higher conversion rates.


  • You should charge based on the value you deliver to your clients.
  • You should never work for free. Find out why.
  • You should write proposals that tell a story. Find out how.
  • You should never negotiate your rate. Find out why.

Whether through 4+ years of in-depth articles, premium courses, the conferences and events I host, or my podcast, my #1 goal is to help you become a more successful freelancer.

Brennan Dunn
Laura Elizabeth
Brennan Dunn, Zach Swinehart, & Laura Elizabeth Co-Owners,

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