Episode 137: How to Grow Your Dream Business & Do Things You Never Thought Possible, with Taylor Jacobson

By Zach Swinehart

Today, I’m talking to Taylor Jacobson From Focusmate.

Taylor is the founder of Focusmate.com, the platform for virtual coworking sessions designed to help you focus and get anything done.

(Focusmate is also Zach’s secret superpower for doing crap he reeeallly doesn’t want to do 😂)

In today’s episode, we talk about how freelancers can create the life of their dreams and accomplish goals beyond what they thought was possible.

We also talk about:

  • The value of small improvements and incremental gains when working toward our goals
  • Our entrepreneurial experiences with neurodivergence and embracing our individuality
  • Why it’s necessary to prioritize progress over perfection
  • How to use Focusmate to overcome procrastination and maximize your productivity
  • The psychological benefits of starting small and building momentum

Check out Focusmate and get 3 free sessions every week.

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AI-Generated Summary:

  • 0:00 – 2:00 — Zach introduces Taylor Jacobson from Focusmate, explaining its benefits and his personal experience with the platform.
  • 2:00 – 4:00 — Taylor provides an overview of Focusmate, detailing how it works and its effectiveness in enhancing productivity.
  • 4:00 – 6:00 — Zach discusses the transformative potential of Focusmate, citing examples of users who have experienced personal and professional growth through consistent use.
  • 6:00 – 8:00 — Taylor shares success stories, including his own journey with Focusmate and its role in building confidence and achieving goals.
  • 8:00 – 10:00 — Zach and Taylor reflect on their experiences with starting businesses, emphasizing the importance of an audience-first approach and the role of Focusmate in their entrepreneurial journeys.
  • 10:00 – 12:00 — Zach praises Taylor’s comfort with self-acceptance and discusses the importance of embracing individuality.
  • 12:00 – 14:00 — Taylor shares personal experiences of overcoming challenges and finding success by embracing idiosyncrasies and self-acceptance.
  • 14:00 – 16:00 — Zach explores the concept of leaning into idiosyncrasies and neurodivergence, discussing the journey to self-acceptance and success.
  • 16:00 – 18:00 — Taylor discusses the factors influencing the decision to embrace individuality, including safety, circumstances, and determination.
  • 18:00 – 20:00 — Taylor breaks down the process of creating safety for oneself and emphasizes the importance of incremental progress and self-resourcing.
  • 20:00 – 22:00 — Zach and Taylor discuss the concept of freedom in freelancing and the importance of being able to say no to opportunities without financial pressure.
  • 22:00 – 24:00 — Zach reflects on the commitment to finding a better way of doing things and the process of incremental progress towards goals.
  • 24:00 – 26:00 — Zach questions the struggle of believing in one’s ability to achieve big dreams and explores the idea of seeking success independently.
  • 26:00 – 28:00 — Taylor emphasizes the importance of focusing on desires and taking action, regardless of initial belief in oneself.
  • 28:00 – 30:00 — Zach and Taylor discuss the dissonance between aspirations and actions and the fulfillment that comes from aligning actions with desires.
  • 30:00 – 32:00 — Zach reflects on the satisfaction of accomplishing tasks, regardless of immediate results, and the potential influence of perfectionism on productivity.
  • 32:00 – 34:00 — Zach and Taylor discuss the power of taking the first step towards a goal, even if it feels unsafe or uncertain, and the transformative effect of action over belief.
  • 34:00 – 36:00 — Zach shares a parable about pottery and the importance of taking multiple steps towards improvement rather than fixating on perfection.
  • 36:00 – 38:00 — Zach and Taylor explore the mindset shift necessary to prioritize progress over pride and the vulnerability of seeking help in achieving goals.
  • 38:00 – 40:00 — Taylor discusses the resistance to receiving help and the fear of judgment, highlighting the positive experience of supportive partnerships in pursuing goals.
  • 40:16 – 42:00 — Zach and Taylor discuss the concept of making tasks easier by avoiding unnecessary challenges and embracing collaboration, influenced by societal conditioning to prioritize individualism.
  • 42:00 – 44:00 — Taylor emphasizes the importance of adopting a mindset focused on finding the easiest, most enjoyable ways to accomplish tasks, particularly through strategies like Focusmate sessions.
  • 44:00 – 46:00 — Zach recommends overcoming inertia by breaking tasks into smaller, more manageable steps, promoting action over perfection and celebrating progress.
  • 46:00 – 48:00 — Taylor expands on the idea of setting process goals rather than outcome goals, highlighting the effectiveness of Focusmate sessions in facilitating consistent progress.
  • 48:00 – 50:00 — Zach and Taylor share practical tips for using Focusmate sessions to overcome procrastination and initiate momentum, emphasizing the psychological benefits of starting small and building momentum.
  • 50:00 – 52:00 — Zach discusses the importance of scheduling Focusmate sessions to overcome procrastination triggered by uncertainty, highlighting the value of using sessions to clarify tasks.
  • 52:00 – 54:00 — Zach and Taylor explore the concept of accountability as a tool for personal growth rather than punishment, emphasizing the importance of reframing productivity to focus on self-improvement.
  • 54:00 – 56:00 — Taylor elaborates on creating a supportive environment for productivity, emphasizing the role of safety and acceptance in fostering effective work habits.
  • 56:00 – 58:00 — Zach reflects on his experience with Focusmate sessions, noting their impact in facilitating consistent action and gradual mindset shifts towards productivity.
  • 58:00 – 1:00:00 — Zach shares practical examples of using Focusmate sessions for tackling important but non-urgent tasks, highlighting their role in overcoming procrastination and building self-discipline.
  • 1:00:00 – 1:02:00 — Zach discusses the types of tasks suitable for Focusmate sessions, including important but not urgent tasks and tasks one tends to procrastinate, like taxes or visa applications.
  • 1:02:00 – 1:04:00 — Zach emphasizes the importance of assessing what’s important now in business and suggests lead generation, sales, or product fulfillment as primary focus areas.
  • 1:04:00 – 1:06:00 — Zach encourages listeners to reflect on their business priorities and suggests booking a Focusmate session to determine and work on the most important task.
  • 1:06:00 – 1:08:01 — Zach reiterates the value of Focusmate sessions in addressing business priorities and recommends booking sessions for reflection and task prioritization, highlighting the transformative impact of the tool.