Articles and guides on freelancing

Our focus at Double Your Freelancing is to help freelancers master the business behind their business.

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Whether through in-depth articles, premium courses, the conferences and events we host, our #1 goal is to help you become a more successful freelancer.

Brennan Dunn
Laura Elizabeth
Brennan Dunn, Zach Swinehart, & Laura Elizabeth Co-Owners, DoubleYourFreelancing.com

Branding and positioning

The way you position and present yourself to your clients can make or break your chances with a prospect. Learn how to do position yourself the right way.

Writing proposals that win you projects

Writing (and winning) proposals is critical to closing deals. There's no point in having lots of project leads if you don't know how to close them.

Productising your services

What if you could sell your services the same way you'd sell a product? Learn how to level-up your freelancing with productized consulting.

Top Recently Published Articles & Guides

Episode 147: “I can't get past €10k/month Freelancing…” — Solving $100k→$200k/yr Bottlenecks, With Delia Monk

In this episode, Zach talks with copywriter Delia Monk about some of the “bottlenecks” she’s been running into as she tries to scale from a low-six-figure soloist to a small agency. Delia...

Episode 146: How To Use “Runway Reduction Anchoring” To Charge More

In this episode, Zach talks about a sneaky positioning technique freelancers can use to instantly charge more. 👉 Learn how to raise your rates and work with better clients in our free...

Episode 145: Mastering Your Freelance Offers: A Guide to Creating High-Impact Freelance Services

In this episode, Zach dives into the key elements of crafting irresistible freelance service offerings that drive high-value outcomes. Discover how to structure your service offerings to emphasize measurable ROI, making your...

Episode 144: How To Get to $200K/Yr With Automated, Value-First Outreach at Scale

In this episode, I share the strategy of Automated, Value-First Outreach at Scale and how it can help freelancers reach $200K/year. Discover how you can balance the scalability of automated cold outreach...

Episode 143: SEO & AI Content Creation for Freelancers, with Tim Davidson

In this episode, Zach talks to Tim Davidson from https://cleancommit.io about effective AI content creation for freelancers. Tim shares his innovative approach to using AI for content that stands out, avoiding the...

Episode 142: Transforming Client Selection and Crafting an Effective Offer Ladder

In this episode, I explore a critical mistake many freelancers make — targeting newbie business owners, and how to build a profitable freelance offer ladder. You’ll learn why focusing on clients with...

Episode 141: 2 Big Marketing Mistakes Freelancers Make - Expecting Free Clients & Not Knowing Your Numbers

In this episode, I discuss two major marketing mistakes freelancers often make — expecting clients to be free and not knowing your numbers. You’ll learn how these misconceptions can drastically impact your...

Episode 140: The Delegation Mistakes Freelancers & Agency Owners Make

In this episode, I talk about the big mistakes freelancers and agency owners make when they delegate work to team members — and how to fix them. You’ll also learn the things you can...

Episode 139: Freelancer vs Agency: Understanding Differences & Choosing What's Right for You

In this episode, I explain the differences between being a freelancer or an agency owner and why it’s important to choose one of these business models. Both options have their pros &...

Episode 138: 3 Components of a Successful Freelance Business and Common Bottlenecks Within Them

Today, I’m sharing the 3 “pillars” of a successful freelancing business and the common areas where I see bottlenecks in each pillar. If you’re feeling stuck in your freelancing business, in this...

Episode 137: How to Grow Your Dream Business & Do Things You Never Thought Possible, with Taylor Jacobson

Today, I’m talking to Taylor Jacobson From Focusmate. Taylor is the founder of Focusmate.com, the platform for virtual coworking sessions designed to help you focus and get anything done. (Focusmate is also...

[Coaching: Maia #24] Maia’s Final Episode + Reflecting on the Journey to 6 Figures

Coaching series: Can Zach get this beginner freelancer (Maia) to a 6-figure income ($8,333/mo) within 6 months? Follow their journey through the ups and downs and watch them grow! Milestones from today’s...

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