Show Notes 00:50 – Sales Pipeline Moving people through a series of steps to get them to be a paying customer Acquisition to qualification to scoping to clients 04:11 – Content marketing to project delivery 08:02 – Tracking leads Highrise Fat Free CRM PipelineDeals Pipedrive Whiteboard Spreadsheet 12:29 – Networking Referrals Are they a good fit? Do timelines overlap?…
Show Notes 00:10 – Content Marketing Making information available for personal gain/recognition Duct Tape Marketing: John Jantsch Getting to know you 03:51 – Getting content in front of people Blogging Screencasting Publishing eBooks/PDFs Podcasting 05:24 – Promoting and building an audience Write with the intention of appealing to a specific audience Collect email addresses Infographics 07:38 – Appealing to…
Show Notes 00:19 – Nathan Barry (twitter blog) Freelance Designer OneVoice App Commit App The App Design Handbook 01:14 – Show topic goals Building a passive income stream outside a freelancing business Balancing client work while developing products How product offerings affected his freelancing business Building products while freelancing 01:53 – Nathan’s professional career background 03:35…
Show Notes Fall in Virginia Writing fiction Pricing freelancing services Double Your Freelancing Rate Reverse engineering your former salary Value based pricing, value delivered to clients Origins of your price How to decide on a price Cost plus – Cost of materials, cost of equipment, labor cost, and profit. Commodity pricing Lack of major expenses…
Show Notes Ways we have marketed our consulting services in our past. Blogging, forum posting, content marketing, and social networks. Technical blogging, business blogging, random thoughts blogging. Investing into marketing activities Products can drive consulting sales Marketing sales funnel Ask “how did you hear about me?” Difficult to track every single person from marketing source…
Show Notes Double Your Freelancing Rate Planscope Little Stream Software Eric’s 3 ebooks: Refactoring Redmine, Redmine Tips, Authoring Ebooks Listening to podcasts as a focused way to get content Distraction free time Bettering your business Actionable information to apply to your business today Translate ideas from people and books into actionable tasks Future show ideas Marketing ROI, how…
My company became more than just me when I realized that I was losing money and future references by turning away work I couldn’t handle. At first, I thought it would be smooth sailing and that it was the perfect arrangement. My contract with a contractor was simple: I’m landing the work, handling invoicing, and…
So you’ve been thinking about becoming a freelancer, but you’re worried about being able to get your first client, and making sure that you have enough work to pay your bills. Good news! Finding that first client is probably a lot easier than you ever though. Here are five steps that I’ve used to help…
When you’re just starting out as a freelancer, the first question most people ask is: What do I charge? Good news! It’s not that hard to figure out. Don’t base your rate off your previous salary There have been dozens of formulas that take your last job’s salary, multiply it by something, divide it by…
I get asked often what I recommend for invoicing clients. There are a lot of offerings. After all, you could do it the old fashioned way and use one of those invoice templates that Word and Pages offers (do people really use those?) But you’re probably using, or want to use, software that is built…