Author: Brennan Dunn

Student Success Spotlight with Josh Brown

by on January 16, 2015

Today we have our first student success spotlight. It’s our hope that we’re able to share a different story each week of how a past student has been able to significantly grow their freelance business by applying the concepts they learned from Double Your Freelancing. Thanks Josh for being our guinea pig and sharing your…

4 Mistakes Freelancers Make When Selling Themselves

by on January 9, 2015

You’ve probably heard that you should always be selling. It doesn’t matter if you’re sporting a suit and tie at a conference pre-party or chatting business with a fellow parent at a kid’s birthday party: if the person you’re talking with could end up either hiring you or referring you to others, you better sell…

My Year In Review For 2014

by on December 29, 2014

Summary: My business did about $447,000 this year with close to $250k in unexpected or unavoidable expenses, and another $50k or so in business overhead. At first, this might seem like the most depressing annual review you’ll read this year. It starts pretty shitty, but it ends well — and further drives home just how blessed…

Should You Niche Yourself?

by on November 25, 2014

Should you abandon the broad highway of generalized freelancing and take the road less traveled? Should you restrict yourself to working with a particular type of client, who has a particular need? Will “finding your niche” set you up to be in high demand and able to charge premium rates?

I’m Starting A New Agency, And I Want You To Be A Part Of It

by on November 13, 2014

I’m kicking off a new experiment this week. I’m starting a new agency. And I plan on live blogging all the struggles and successes I face along the way — and making it all available right here on DoubleYourFreelancing.com. As many of you probably know, about 6 years ago I started my first agency. I…

What To Do When You Can’t Guarantee An ROI

by on October 9, 2014

As I’ve been working my way around the Internet this summer teaching the fundamentals of the DYFR framework, I almost always end up getting asked the same question from people after I describe my method of writing proposals: What if I can’t guarantee my client a specific return-on-investment (ROI)? A quick refresher if you’re new: One…