DYF University
Every DYF Course, Plus LeadTables, for One Monthly Price.
For freelancers & agency owners who want a reliable way to get clients, and to charge what they're worth once they do.
Includes a 30-day money-back guarantee, and you can cancel anytime 😊
Here's Everything You Get
$3,488 in courses, plus LeadTables, for one monthly price.
$1,597 value
$200k Freelancer
$27/mo value
LeadTables + $20 in credits
$997 value
The Blueprint
$297 value
Double Your Freelancing Rate
$597 value
Mastering Project Roadmaps
DYF Has Been seen on:
Getting Clients Shouldn't Depend on Luck
If you do good work but can't reliably find clients when you need them, keep reading.
Most freelancers get their clients through referrals and word of mouth.
That works... until a referral source dries up.
(I know because it happened to me twice, and both times it nearly cost me my business.)
And when it does, there's nothing you can reliably do to get more clients.
So you scramble.
You wonder if you're charging too much, or if you should say "yes" to that bad-feeling client.
And even when the leads are coming in, you still have to work out how to price your work, turn a lead into a paid project, and get clients coming to you instead of always chasing them.
DYF University covers all of it.
Introducing... DYF University
Everything we've built, on one simple subscription.
DYF University is a membership that gives you the training and tools you need to grow the freelance business / agency of your dreams.
You get full access to every DYF course, including $200k Freelancer (200KF), our complete system for landing clients with cold outreach.
You also get access to LeadTables, the lead-list-building software I created to make the 200KF list-building process ~10x faster & easier.
Together, they give you clarity on the entire picture of growing a thriving service business:
Everything below is available the moment you join
What's Inside DYF University
Every DYF course, plus the software that makes 200KF's list-building ~10x faster.
Here's what each one gives you.
Course — $1,597 value
$200k Freelancer (200KF)
Our complete system for building a predictable client-generation machine, so you stop leaving your future up to referrals, luck, and whale clients.
The 200KF system has already driven over $1,000,000 in client work for freelancers and agencies using it.
✅ Come up with niches & offers — so you're selling something specific people actually want to buy
✅ Validate your ideas with cold outreach campaigns — so you get real-market feedback before you commit to a niche
✅ Scale your client generation — so once your campaigns are producing clients, you can get more of them on purpose
Includes the 200KF Tool Vault, a library of checklists, templates, and examples to speed up every campaign.
Software — $27/mo value, plus 2,000 credits ($20 value)
LeadTables
LeadTables helps you build and enrich lead lists in hours, not weeks.
It's the software I built to make 200KF's list-building process ~10x faster & easier.
✅ AI scoring & ICP filtering — so you spend your outreach on the leads most likely to fit
✅ Contact finding — so you can actually reach the people on your list
✅ Campaign-ready exports — so your list goes straight into your outreach tool
Your membership includes 2,000 free LeadTables credits, so you can start building lists while you work through the courses.
Course — $997 value
The Blueprint
200KF gets you clients by reaching out to them. The Blueprint is the other half, an inbound system that brings clients to you.
It's built on what Brennan Dunn learned growing his agency to $2 million a year, and it's a great next step once your outreach is working and you want leads coming in on their own as well.
✅ Turn your expertise into a service offering page — so the page sells the work for you
✅ Build a freebie and an automated email sequence — so leads are warmed up before they ever talk to you
✅ Keep your pipeline full — with content, podcast guesting, guest posts, speaking, and search traffic
"As a small agency, we had never gotten a single quality lead out of our website, and so had neglected it for a long time. We were finally getting around to revamping it and decided to buy the Blueprint. It felt like it had been created specifically for us. Since then, we have gotten real leads who we have never spoken to before."
Andrew Askins, Developer and Agency Owner
Course — $297 value
Double Your Freelancing Rate
Our flagship "pricing and sales for freelancers" course.
✅ Reposition your services — so you can raise your rates without losing your best clients
✅ Become the "expert" in your clients' eyes — so you're treated with more trust and respect
✅ Create better proposals — so you close more of the deals you pitch
"I purchased Brennan's Double Your Freelancing Rate in its first edition, and at the time I was making $75 per hour. Three years later and I'm making $200 per hour."
Josh Crews, Ruby on Rails Consultant
Course — $597 value
Mastering Project Roadmaps
You'll learn how to offer paid Roadmapping to your clients, and get paid for the time you spend learning about and estimating client projects.
A typical built-out freelancer/agency lead flow pipeline looks like...
Lead → email course → nurture → book free 20-min call → sell on paid roadmapping → sell on full engagement
As you can probably guess, this course perfectly complements The Blueprint by guiding you through the later parts of that flow.
"Today, I sold my first roadmapping session at 5 times more than what I was supposed to charge (just by using cues I got from Socratic questioning) – and I don't even have a solid portfolio yet!"
Reinart Bacalso, Marketing Consultant
So, Here's Everything You Get
All for $97/month, and you can cancel anytime.
All for $97/month.
Our 100% Risk-Free Money-Back Guarantee
We're confident that DYF University will be huge for you and your business.
In addition to allowing you to easily cancel your membership at any time, we're also offering a 100% money-back guarantee on your first month of membership.
Simply enroll in DYF University and if you don't feel you've gotten more out of it than you paid, email us at hello@doubleyourfreelancing.com within 30 days and we'll cancel your membership and refund your first month.
Meet Your Instructor
(If for some reason you don't know me already...) 😅
About Zach
Your DYF Instructor
Hey, I'm Zach Swinehart. 👋
Prior to running DYF, I freelanced full-time for 14 years.
Over that time, I worked with major names like Amy Porterfield and John Lee Dumas, grew a small team, and did $20k+ months.
BUT! Despite that, I struggled with client acquisition the entire time.
Relying too heavily on referrals nearly cost me my business twice, when $100k/yr referral streams dried up overnight.
In 2023, I decided to fix this, after seeing that most other freelancers face the exact same thing.
That work became $200k Freelancer and LeadTables, which now sit alongside the courses that built DYF in the first place.
DYF University puts all of it in one place.
Student Wins
Students are already starting to see some life-changing wins.
Virginie's Win:
20 Clients Closed = Serenity
Neil's Win:
17 Years Stuck → Finally In Control
Calista's Win:
Wasn't Sure I Was Ready → 4 Clients Closed
Frequently Asked Questions
Start with $200k Freelancer.
It's the system for getting clients, and everything else builds on top of having clients to work with.
Use LeadTables alongside it to build your lead lists.
Then pick up the other courses as you need them: Double Your Freelancing Rate when you're ready to raise your prices, Mastering Project Roadmaps to sell paid roadmapping, and The Blueprint when you want inbound leads on top of your outreach.
Your welcome email will point you to the right place to start, too.
Buying $200k Freelancer on its own gets you lifetime access to the course, plus the support and guarantees that come with it.
DYF University gets you the 200KF course alongside every other DYF course and LeadTables, for as long as you're a member.
Credits pay for the data and enrichment jobs you run in LeadTables, like finding contact info or scoring leads.
Your membership comes with 2,000 free credits to get you started.
If you run out, you can buy more inside LeadTables.
No!
All past customers will retain lifetime access to whatever courses they've already purchased.
By enrolling in DYF University, members essentially "rent access to everything," sorta like paying for Netflix vs. buying something on DVD.
Even if you sign up for Netflix and stream a movie you already bought on DVD, it's not like some Netflix staff member comes over to your house and incinerates your DVD. Same deal here. 😅
If you choose to join DYF University and later cancel your membership, you'll still retain your lifetime access to any courses you purchased as one-offs outside of the University membership.
The big benefit of DYF University for past course customers is access to everything else, including the courses you haven't bought yet and LeadTables.
You'll have access to our entire catalog of courses for as long as you keep your subscription active.
If you purchased any courses as one-offs outside of your University membership, you will retain lifetime access to those courses, even if you enroll in DYF University today and later decide to cancel.
It's totally up to you!
The more time you invest, the sooner you'll get results.
But even if you only invest an hour or two a week, that consistent time investment will have you tapped into the power of "compounding results over time," which has the power to dramatically transform your business.
I mean, I guess I'm a little biased, but I say "hell yes!"
Think about it...
If what you learn here enables you to charge even a few dollars more per hour...
Or close even one extra project...
How long will it take for your membership to pay itself off?
(Probably not very long at all)
Never mind the fact that what you learn in DYF University permanently levels you up for the rest of your life.
Now that I say it, I think it's virtually impossible for you to not get an ROI on your membership. 😉
DYF University is for freelancers and agency owners who are sick of crappy, low-paying clients, and who aren't willing to settle for the status quo.
It's a good fit for you if you're ready to prioritize leveling up, and you're willing to keep an open mind to learning new things and approaching your business in a new way.
Our most successful students are the ones who are ready to invest in themselves and willing to get out of their comfort zones – even if only little-by-little – to try new things that might sound a little "scary" or uncomfortable.
DYF University has the power to transform your life and business, but not if you never use it. 😂
The knowledge you're about to gain will allow you to shortcut years of stress and wasted time...
And thousands of dollars of missed opportunities and expensive mistakes...
But it still requires your time and implementation.
If you're not willing to invest at least an hour per week into building a better future for yourself, DYF University probably isn't a good fit for you right now.
(Pro tip: even 15 minutes of education per day listening to the audio of our courses while commuting, pooping, etc. really adds up and puts you over that "at least one hour per week" threshold!)
Yes!
I WISH something like this had been available to me when I started freelancing.
It would have enabled me to build a profitable business much faster.
Not to mention saved me $10,000+ in expensive mistakes and at least 500 hours of wasted time going down rabbit holes and "figuring things out the hard way."
(And it probably would have cut at least 3 years off of my success timeline, too.)
Yes!
In fact, you're in the strongest position already to start this right now.
Many freelancers wait until they've quit their job and are running out of savings to start investing in their education.
This is a huge mistake.
By investing into your education now, while you're still working a job, you're going to learn how you can build your business the right way, and set yourself up for maximum success.
I recommend that you follow this flow:
- Enroll in DYF University
- Implement what you're learning while still at your job
- And then quit your job to a wildly successful freelance side hustle (or at least with an informed & rock-solid plan of how you'll grow your business, if you're not keen on side hustling)
Yep!
Our courses are extremely helpful for newbies and experienced folks alike.
For example, 200k Freelancer is a must for any agency owner, as it will teach you how to build an incoming stream of project leads, which enables you to safely and profitably scale.
And 200KF's "Scale" phase is built for taking client generation that already works and growing it to $200k/yr and beyond.
And 200k/yr is by no means the revenue ceiling here. Many agency owners are using the 200KF framework to drive 7+ figures of revenue per year.
Yep!
Our courses teach universal concepts about the "business of freelancing" that are literally guaranteed to help you.
Even if we don't use examples from your industry, there should be enough commonality to give you ideas on how to apply the concepts to your specific industry and business.
Once you buy, you’ll have immediate access to all DYF courses.
You'll also get your LeadTables login, so you can start building lead lists right away.
We'll send you a welcome email where we recommend where to get started.
It sure is!
In addition to allowing you to easily cancel your membership at any time, we're also offering a 100% money-back guarantee on your first month of membership.
Simply enroll in DYF University and if you don't feel you've gotten more out of it than you paid, email us at hello@doubleyourfreelancing.com within 30 days and we'll cancel your membership and refund your first month.
Ready to Get Everything?
Every DYF course. LeadTables, with 2,000 free credits. One monthly price, and you can cancel anytime.
And if it's not for you, email us within 30 days and we'll refund your first month.
Join DYF University
Includes a risk-free 100% satisfaction guarantee.
DYF University
membership
$97/mo
DYF University Focus:
Education + tools via unlimited access to all of our courses and LeadTables
DYF University — “All access pass” to every DYF course, plus LeadTables
Praise for 200KF
Here's a smattering of nice things people have said about 200KF, ordered newest to oldest.