How Elliott Davidson Defied the Critics and Found Success

By Elliott Davidson

We’re continuing to share a different story every few weeks of how a past student has been able to significantly grow their freelance business by applying the concepts they learned from Double Your Freelancing (check out the last one we did with Susie Hays).

If you feel your story would be a good fit, share why by emailing

Elliott Davidson is a digital marketing consultant and founder of

Hi Elliott! Tell us about yourself – who are you and what do you for fun?

I’m a very competitive person who loves any adrenaline sport.

What got you into freelancing? Was it what you expected?

I needed to self-fund myself and needed a job that could fit in around my daily training and still allow me to travel around the world and still work. This is why becoming a freelancer was a perfect fit for me. I was never a great employee. I was an entrepreneur at heart and working for someone else, I always had a hard time with this.

Tell us about your hardest moment as an entrepreneur to date.

The hardest moment for me was to go against the grain and do what I wanted (set up my own business). Others were questioning what I was doing and thought I was crazy. Everyone would give me their opinion whether I wanted it or not. The toughest part is when close family members are questioning you too. This really makes you question if you are doing the right thing, and I’m so glad I never listened to them.

On the flip side, what’s been your biggest success so far?

The biggest success was landing a large client that wasn’t in the local area who was a much larger business than I’d worked with before.

What were you struggling the most with when you ran into Brennan’s course?

I hadn’t much experience around qualifying the lead, meeting with them and finding out the necessary information, and finally sending them through a professional proposal that would close them.

What are some specific strategies, tactics, or pieces of advice that helped you grow?

I’ve really loved the DYFR course I went through it in a matter of a day. But as Brennan says, you have to implement it, so that’s what I did. In the last week alone I’ve used this process to close to new clients.  I love the email for self-qualifying a client’s budget. That’s really good. Secondly, I love all the work around the proposal section. I was able to write a much more professional and relevant proposal.

What are you most excited about for your business?

I hope to use this knowledge to scale my freelance businesses. I hope to waste less time and close more clients.

Elliott Davidson is a digital marketing consultant. He helps businesses in the local area of Derby to improve their online marketing through the use of SEO, PPC, email marketing, and web development.