The “Baseline Company Enrichment” LeadTables Data Module

Zach's FavsGood For Your VERY FIRST CampaignGood For BeginnersCheapLeadTables Data Module
  • At A Glance...

    • Tool URLhttps://leadtables.io
    • What is it?The "Baseline Company Enrichment" Data Module is an extremely useful way to cheaply do some "Economic Fit" filtering on your raw leads.
    • Pros
      • Huge data set for filtering on
      • Fast
      • Easy
      • Cheap
    • Cons
      • Not a huge amount of data coverage
      • Most company info, headcount info, etc. is sourced from LinkedIn, so if your niche isn't on LinkedIn very often, your coverage might not be great.
  • Client types it is generally best for

    • Company Size?
      • Larger companies where an employee is your point of contact & key decision-maker
      • Smaller companies where the owner is your point of contact & key decision-maker
    • Primary Presence?
      • Online / Digital (SaaS, ecomm, course creators, agencies, etc)
      • Brick & Mortar (Gyms, retail stores, restaurants, construction, etc.)
    • Primary Monetization Style?
      • Products
      • Services

Other Info:

  • Data Acquisition Style
    • Purchase (instant access - e.g. from broker)
    • Scraped / Human Labor 2 - Semi-automatic (e.g. with AI or partial tool assistance)
  • Data Quality✅ High Quality / Fairly Reliable
  • Our Experience With This StrategyQuite familiar
  • How good is it for the various lead taco ingredients?

    • 🐠 Raw Leads?🚫 No
    • 🌪️ List-Narrowing?😍 Top Favs
    • 🍋‍🟩 Free Personalization?🤨 Sometimes
    • 🧀 Biz Names?✅ Yes
    • 🥑 Emails?🚫 No
    • 🥞 Person Names?🚫 No
    • 💼 Job Titles?🚫 No
    • 🧹 List Cleaning?🚫 No

Full Content:

The “Baseline Company Enrichment” Data Module is no longer available for new LeadTables jobs.

If an existing LeadTable already contains fields produced by this module, those stored values can remain in the table. Treat them as historical provider estimates and do not assume they will refresh.

For current first-pass economic-fit filtering, use the “Website Traffic Checker” Data Module or trustworthy fields already supplied by your lead source.

Historical Output Fields

The list below is retained to help students identify and interpret data that may already exist in an older LeadTable. It does not mean the module can still be added or run.

Basic Company Information:

  • Company Name (text) — Normalized company name with whitespace cleaned
  • Company Description (text) — Full company description
  • SEO Description (text) — SEO-optimized company description
  • Page Rank (relative) (number) — Relative page rank score (clamped to prevent negatives)
  • Founded Year (number) — Year the company was founded
  • Company Enrichment Last Run At (date) — Timestamp of when enrichment was last executed

Employee & Revenue Estimates:

  • Employees Range Estimate (Lower) (number) — Lower bound of employee count range (parsed from bands like “51-200”)
  • Employees Range Estimate (Upper) (number) — Upper bound of employee count range
  • Revenue Range Estimate (Lower) (number) — Lower bound of revenue estimate in USD (parsed from bands like “$10m-50m”)
  • Revenue Range Estimate (Upper) (number) — Upper bound of revenue estimate in USD

Industry & Classification:

  • Industry (text) — Primary industry classification
  • Industries (Semicolon-Separated) (text) — Combined industry, sub-industries, and categories as a semicolon-separated string
  • Primary NAICS Code (text) — Primary NAICS classification code
  • LinkedIn URL (text) — Normalized LinkedIn company page URL
  • X (Twitter) URL (text) — Twitter/X profile URL
  • Facebook URL (text) — Facebook page URL
  • Instagram URL (text) — Instagram profile URL
  • AngelList URL (text) — AngelList company page URL
  • Crunchbase URL (text) — Crunchbase company page URL
  • YouTube URL (text) — YouTube channel URL
  • G2 URL (text) — G2 company profile URL

Location Information:

  • Address (text) — Full street address
  • City (text) — City name
  • State Code (text) — State/province code
  • Postal Code (text) — ZIP/postal code
  • Country Code (text) — ISO country code
  • Phone (text) — Company phone number

Funding Information:

  • Total Funding (USD) (number) — Total funding raised in USD
  • Funding Stage (text) — Current funding stage (e.g., “Series A”, “Seed”)
  • Funding Date (date) — Date of most recent funding event
  • Funding Events (Ugly Data Blob) (text) — JSON string containing detailed funding events array (for advanced users)

Data Quality Considerations:

  • Employee and Revenue Estimates: These are parsed from provider “bands” (e.g., “51-200 employees”, “$10m-50m revenue”). The module converts these into numeric min/max ranges for filtering, but they remain estimates. The actual values may fall anywhere within the range. Employee counts with Data Providers like this usually come from LinkedIn and can thus be wrong. Revenue estimates by the Data Provider are total guesses (unless the company is publicly traded) and thus also better treated as “signals” vs. “reality.”
  • Social Links: URLs are normalized to canonical HTTPS formats where possible (especially LinkedIn company pages). Missing links don’t necessarily mean the company doesn’t have that profile; it may just not be in the provider’s database.

Historical Data Provider

These fields came from the CompanyEnrich API and were transformed by LeadTables before being stored.